Founder-Led Since 1997 You work directly with Tony Paris, the founder of AppWT — same person from quote to launch. No sales reps. No account managers.
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Logo Design & Branding

We make your custom logo plus the full brand look so people recognize and trust you. The same way you spot a soda brand by its red can and white swirl before you even read the name.

Starting at
$2,497
★ 5.0 Rating (62+ Reviews) ✓ BBB A+ Accredited ✓ 30 Years in Business ✓ 23,762+ Projects ✓ 9,536+ Clients Served

The Challenge

You launched with a cheap logo from Fiverr that looks amateurish or you are using clip art that appears on competitor websites. Your brand lacks the professional polish customers expect.

Our Solution

AppWT designs custom logos with full brand identity packages including colors, fonts, and usage guidelines. Build recognition with original design instead of forgettable generic graphics.

About Our Logo Design & Branding Services

Your logo is the visual foundation of your brand identity. We design original logos that communicate your business personality, appeal to target customers, and work across all applications. The process includes discovery sessions to understand your brand, competitive analysis, concept development, and multiple revision rounds. Completed brands include logo variations, color palettes, typography guidelines, and usage rules. Livonia startups and Detroit companies use these brands across websites, signage, business cards, and marketing materials. Logos are designed to scale from favicon size to billboard dimensions without losing clarity. We provide files in all formats needed: vector files for printing, PNG for web use, and variations for light and dark backgrounds. Brand guidelines ensure consistent application as your business grows. Your brand becomes recognizable and professional instead of looking like a generic template or amateur design that damages credibility.

Technical Details

Logo design (3 concepts), brand colors, typography system, brand guidelines, business cards, social media kit, file formats
Industry Insight

Under Promise, Over Deliver

Better to lose a sale from honesty than make a sale from dishonesty. Set realistic expectations, then exceed them. This single principle has built more successful businesses than any marketing tactic.

-- AppWT Core Philosophy

What Our Clients Say

Real reviews from verified clients across Google, Clutch, and more.

*****

Outstanding job on our business website

"AppWT did an outstanding job on our business website. Tony was responsive, creative, and delivered exactly what we needed. Highly recommend for any business."

Angela Covert
Business Owner
Yelp
*****

Pleasure working with Tony

"I recently had the pleasure of working with Tony, the owner of AppWT LLC. His expertise and dedication to delivering quality work is evident in everything he does."

Barry Crays
Client
Google
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Service Area

Logo Design & Branding Across Metro Detroit & Beyond

Our headquarters sits at Five Mile and Farmington in Livonia. We have served Michigan businesses since 1997 — 30+ years from one home base, now reaching clients across 21 states and 5 countries.

Livonia Home Base

Five Mile & Farmington Rd, near Madonna University, Greenmead Historical Park, and the Livonia Chamber of Commerce. We host trainings here.

Wayne County Corridor

Westland, Garden City, Plymouth, Canton, Northville, Redford, Dearborn, and Detroit proper. Schoolcraft College sits on our weekly Haggerty route.

Oakland County

Farmington Hills, Novi, Southfield, Birmingham, Bloomfield Hills, Royal Oak, and Troy. Twelve Oaks Mall and the Somerset Collection corridor.

Beyond Metro Detroit

Flint (our original 1997 home), Ann Arbor, Lansing, Grand Rapids, and statewide Michigan. National clients across 21 states.

Not in Metro Detroit? We work remotely with clients nationwide. Reach out for a free consult.

Frequently Asked Questions

Quick answers about our logo design & branding services.

We make your custom logo plus the full brand look so people recognize and trust you. The same way you spot a soda brand by its red can and white swirl before you even read the name.

View All FAQs →

Ready to Get Started?

Let's discuss how our Logo Design & Branding services can help your business grow. Free consultation, no obligation.

Same-Day Response No Contracts Required Transparent Pricing

AppWT Web & AI Solutions — Under Promise, Over Deliver since 1997.

Tech Wizards an AppWT Anthem